Demand Forecasting


Demand forecasting is the process of estimating the future demand for a product or service. In aviation, demand forecasting is used to predict the number of passengers that will travel on a particular route or through a particular airport. This information is used by airlines and airports to make decisions about capacity planning, pricing, and marketing. Demand forecasting takes into account a variety of factors, including historical data, economic trends, seasonality, and special events. Accurate demand forecasting is essential for airlines and airports to optimize their operations and maximize revenue.


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